Podcast: Finding a Path as an Entrepreneur with Zak Kosher

 

We are all on our own path, and we all have a story to tell. What unites us is our need for creativity and adventure.

Episode #2 features Zak Kosher, founder and owner of Nectr Social. Nectr is a marketing agency in Seattle that specializes in social media ad campaigns that “hit the sweet spot, and move the needle.”

Zak tells the story of how he launched Nectr and how some of the challenges he faced working in a larger agency influenced his decision to go out on his own.

During our conversation I try to extract a little bit of that sweet nectar for myself, straight from the source.

A few points of interest:
7:57 – Learn how to learn
13:07 – Getting laid off, finding a new job
34:56 – Facing challenge
38:54 – Landing in the ER

Find Zak Online: www.nectrsocial.com/

The Adventure Creator Podcast #1

We are all on our own path, and we all have a story to tell. What unites us is our need for creativity and adventure.

BOOM! Podcast episode #1 is up. The show is called The Adventure Creator Podcast for the same reason I call my Instagram @adventure_creator. I believe that creativity and adventure are core to any life well-lived. As my good friend (and one of the first guests on the show) Derek Newhof says, “Every day is an adventure if you want to make it one.” The Adventure Creator Podcast is part of my personal journey to continue growing and developing as an artist, entrepreneur, and human-being.

Painting at the Edge: Production Update

Traveling mostly on foot, by raft, or canoe English artist Tony Foster explores the most remote areas of the world. Facing severe weather conditions and arduously searching for the perfect perch, his passion for painting in dangerous locations has nearly ended his life on several occasions. The documentary follows Tony through the ups and downs of his journeys, relentlessly creating art based on what he finds.

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Brief backstory on how I got involved with the project:

Last April I received an email from Seattle U Film Studies about a screening at the Northwest Film Forum with free admission to students. After the film I introduced myself to the director, David Schendel and offered to work on a film over the summer. His response was, “if it can be in San Francisco, then sure” (fortunately I was able to stay with my amazing sister). Without a clue as to what I was getting into I jumped on board; I wrote grant proposals, pitched the project to potential sponsors and researched the subject matter meticulously.

I spent the summer in San Francisco cutting my teeth with a front row view of how a film is produced. The communication and management skills I’ve always said were the most valuable part of my business experience and education came in handy- as did my ability to handle rejection! I contacted dozens of organizations every day, first by email then with a phone call. I learned the importance of understanding your audience and leading with a strong hook. Marketing and PR folks at major organizations are busy. Without cutting through the clutter and standing out from the dozens or even hundreds of daily inbound requests there is no chance of success. For example, I went from sending prospective partners a generic three paragraph email to a customized three sentence hook. The arrangement worked out well as I proved my value to the team and took on more responsibilities as a co producer.

Since last summer we’ve built a groundswell of momentum and interest around Painting at the Edge by involving partners and supporters who share Tony Foster’s conservation ethic. In September, we secured fiscal sponsorship from the Redford Center  (https://redfordcenter.org/films/tony-foster), which allowed the project to begin receiving tax-deductible donations. Our sponsors Sawyer Products, Biolite Energy, Packit Gourmet, MPowerd and Peak Design supplied product donations and have helped by sharing updates about the project via social media channels. Ultimately, financial support from The Foster Art and Wilderness Foundation (TheFoster.org) and several private donors made this project a reality.

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Production Begins

Production began in June with a trip to the North East. Our nimble crew of three traveled through four states in four days, putting in long but rewarding days to capture some amazing footage.

First, we interviewed well known painter Kevork Mourad (https://www.kevorkmourad.com/) at his studio in Brooklyn.

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Kevourk provided his impression of Tony’s work and spoke broadly about what it is like to be a painter in today’s art world. Kevork is also deeply influenced as Tony is, by a sense of place.

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After driving to Boston, we walked around Walden Pond with Tony’s long-time friend and Thoreau scholar, Parker Huber. Parker’s recollection of their donkey running away on the John Muir Trail is hilarious! Later that day we interviewed Tony’s supporter and dear friend Peggy Brace. Peggy met Tony while loaning him a canoe so he could paint the Concord River.

Tony + Peggy

Following a needed night of rest, we hiked to the summit of Mount Monadnock in New Hampshire in search of a location where Tony painted nearly thirty years ago. Finding the exact spot wasn’t as easy as we anticipated. We got an idea of how Tony’s creative process works. The photos we took could not evoke the same emotion the painting does.

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Next, we visited the Thomas Cole Museum in Catskill, NY.  We had a wonderful chat with curator, Kate Menconeri. Kate helped in placing Tony’s work on the timeline of landscape artist/conservationists, referring to Thomas Cole as the first “proto-environmentalist.” We finished up the East Coast tour filming a conversation between Tony and Elisabeth Fairman in Tony’s new exhibition at the Yale Center for British Art.

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East Coast Success

We returned from the East Coast trip energized about the film’s progress. I drove from San Francisco to Sun Valley, Idaho, where many of Tony’s friends and supporters call home. We attended the opening of Tony’s exhibition at Gail Severn’s art gallery and filmed Tony’s well-attended lecture at the Ketchum Library.

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The crew departs from Sun Valley…

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After a day digging fossils in Rock Springs, Wyoming, (Tony’s paintings often include artifacts, objects and talismans inside the frame below the painting) we drove to Gates of Ledore, met the rest of the crew and rigged the rafts for five days on the Green River.

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Rafting the Green River from Gates of Lodore

I wore a few hats on the river, and a PFD- the whole time!…

  1.  DIT- managing footage and backing up data to mirrored hard drives.
  2. Time lapse photography
  3. 2nd camera operator …and I even got to row the camera boat through class three rapids 🙂

The Green River trip is the narrative spine of the story, offering transition points to branch out to other periods and events in Tony’s life.

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We also witnessed and started to understand Tony’s artistic process; he is remarkably patient. He sits, hour after after, only stopping for tea breaks. Many of Tony’s expedition-minded friends attribute their own patience and appreciation of place to their time spent exploring with Tony.

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Each day when we arrived at camp Tony would run off, set up his tadpole tent and scout for a painting location. Constrained by time and limited to painting near camp, we witnessed real challenges that accompany Foster’s artistic process.

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Five days on the river allowed the film team to focus completely on the task at hand. Our synergy and enthusiasm disguised the fact that we had never worked as a unit before. Also key to our success was the team’s diverse skills and ideas. Pictured below is 4 Corner Film Logistics operating a Movi stabilizer on a crane mounted on the front of the camera boat.

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We also had the privilege of two expert geologists on the trip Matt Leidecker and Emily Lea. These two oozed their knowledge and passion around geology all week. We learned about how oil forms, what the “Great Unconformity” is, how rapids are created and much more.

Matt:

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We got off the river, said good-bye to the rest of the group, and in a typical Tony Foster fashion found ourselves waking up at 4:45 a.m. the next day. We drove two hours back to a location where Tony is currently working on a large format piece above Steamboat Rock.

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Steamboat Rock from Echo Park

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The trip wouldn’t have been possible, and Tony’s career as a painter would not be the same without a passionate community of supporters (many of whom live in Sun Valley) and an unwavering life partner, Ann. Although Tony is the only one applying pigment to paper, dozens of people contribute to these magnificent paintings.

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Next steps forward:

Although there is more work to be done, the bulk of production is “in the can.” The film’s next stage follows Tony back to his home in Cornwall, England in September. In the coming weeks we will release short video clips, still images and an updated teaser (see previous teaser video: Teaser) as we continue to collaborate with our partners and sponsors.

Reflecting on an intensive six weeks of production offers me the chance to appreciate many valuable lessons learned. I am thankful for the opportunity to develop my own craft as a filmmaker alongside talented artists like Tony Foster, Harlen Taney, Justin Clifton and Samuel Crossley. Going forward I intend to be more present and patient, especially with the camera in my hand.

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A bonus of filming with Tony the past few weeks has been seeing night skies like this! ->

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5 Bullet Friday #4

No BS, no fluff, and no wasted words, Five Bullet Friday is my avenue to share the most interesting observations, powerful stories, and inspirational insights I come across throughout the week. It’s just a little bit of goodness to close out the week.

  1. Grist article on removing a highway in Oakland- which cities might be next? What are the implications of removing a highway to surrounding neighborhoods? https://grist.org/article/oakland-california-freeway-removal-interstate-980/
  2. Podcast: Mental Models, A Conversation with Shane Perrish: https://samharris.org/podcasts/155-mental-models/ “In this episode of the Making Sense podcast, Sam Harris speaks with Shane Parrish about some of the mental models that should guide our thinking and behavior.”
  3. Podcast: I Am Not a Robot, the story behind online “CAPTCHA” tests we’ve all taken to prove we’re not robots. https://podcasts.apple.com/us/podcast/planet-money/id290783428?i=1000436363269
  4. Podcast: https://www.youtube.com/watch?v=Rxmw9eizOAo&t=118s -Graham Hancock is an English author and journalist, well known for books such as “Fingerprints Of The Gods” & “Magicians of the Gods.” Graham offers a perspective that fundamentally shakes mainstream archeological theories about the history of humankind. Have there been other intelligent civilizations on earth in the past?
  5. If you haven’t heard about the ongoing story of Caster Semenya, this is a must read- because of her abnormally high testosterone levels, the sport administrators are threatening to create a separate division that would exclude her from competing with other women. https://www.yesmagazine.org/peace-justice/caster-semenya-testosterone-demonize-20190503

Thanks for checking out 5 Bullet Friday! I hope something in these first 4 iterations has impacted you positively; opened your mind to a new idea, challenged a preconceived notion, or even taught you something you never knew before. The information we consume shapes how we act, speak, think, and ultimately, who we become.

5 Bullet Friday #3

 

 

 

 

  • Adam Conover conversation with Joe Rogan- Joe Rogan Experience #1282 – Adam Conover – This conversation is notable because it brings up nuanced perspectives on the growing challenges around transsexual athletes participating in competitive sports. Conover is a comedian with a show that explores topics that make you think and often challenge preconceived notions.

5 Bullet Friday #2

  • App recommendation: Three apps I’ve used to improve my health and daily habits:  Strava, Strides, and Headspace. I am yet to try Calm, Sam Harris’ new mindfulness app, but I’ve heard great reviews.
    • Strava- a great example of technology being used in a positive way. With leader-boards and the use of your phone’s GPS tracker Strava allows users to compare their times with others, and see improvement over time. When I don’t have a training partner, Strava becomes my personal motivator. Also, instead if ‘likes’, athletes give each other “kudos.”
    • Strides is a goals app I’ve used to improve my daily habits in several occasions; I now floss daily, stretch out religiously, and remember to take deep, intentional breaths throughout the day.
    • Headspace is a great introduction to meditation. My sophomore year in college it opened my mind to the potential benefits of meditation and inspired me to live more intentionally.

 

 

  • Podcast: Sebastian Junger is an American journalist, author and filmmaker. Junger’s selflessness, dedication and relentless work ethic enable him to report on some of the world’s most elusive issues – Joe Rogan Experience #1034 – Sebastian Junger

 

  • A very impressive human: Jocko Willink is an ex-Naxy Seal leader, author and podcast host. He also owns and runs Eschelon Front, a leadership-focused consultancy which serves major companies all over the US. His podcast discusses war, “Staying on the path,” self-growth and leadership. Listening to the stories of Americans who have served overseas is not only interesting and entertaining, but I’ve found myself more capable of understanding the complexities of war. All of his podcasts are great… but this one, on the topic of lessons learned from urban warfare during a battle in the Vietnam war stands out as especially impactful: Jocko Podcast 162 w/ Echo Charles: Seconds Count: Urban Combat Lessons Learned.

 

  • A closing quote, and a reminder to take action towards your goals:

“Never give up on something you can’t go a day without thinking about.” – Winston Churchill

 

Thanks for checking out my bi-monthly newsletter, 5-Bullet Friday. Have great week and commit to taking a step towards something you’ve been putting off for too long. Rough start with the missed deadline yesterday-  I was driving to and from Portland to shoot a handful of video interviews. I needed some rest to finish this out. Cheers!

5 Bullet Friday #1

“So I heard this thing on a podcast…”

How many times have you heard someone say this in 2019? I find myself dropping this line all the time. It’s cliché, but I can’t help it! My brain is constantly being filled with new ideas, unique perspectives and interesting conversations. Give me a chance to share something I heard on a podcast recently, and I’ll take it.

This week I am starting a bi-monthly newsletter (100% copying the idea from investor and social entrepreneur @timferriss) called Five Bullet Friday.  No BS, no fluff, and no wasted words, Five Bullet Friday will be my avenue to share the most interesting observations, powerful stories, and inspirational insights I come across throughout the week.

  • “You have your way. I have my way. As for the right way, the correct way, and the only way, it does not exist” – Fredrich Nietzsche

 

  • Foundation Training: Recovering from a whiplash injury sustained during a car accident in 2016 taught me a lot about maintaining a healthy spine. From posture and alignment to muscle composition and flexibility, there are a number of factors which impact spinal health. After the accident I changed my approach to exercise, stretching, nutrition and much more- but that’s for another day… long story short, foundation training is one approach I’ve found helpful to living pain-free. Link to youtube video here 

 

 

  • Joe Rogan Experience #1266 – Ben Anderson – Ben Anderson is a journalist, television reporter, writer and recipient of the Foreign Press Award. Ben’s intimate point of view on conflict worldwide over the past decades makes this conversation well worth the listen.

 

 

Boom! That’s it for now. See you in two weeks. I’ll continue to try to write a blogs once and a while but without a structure to it, other activities quickly become a priority. Would love to hear your feedback. Which of the five point was most interesting to you?

The Scooty Fund One-Year Anniversary

Last August I had the opportunity to host an Instagram story takeover on behalf of mental health non-profit, The Scooty Fund, named and founded after my friend Will “Scooty” Taylor, who died by suicide in 2017. Today marks one year since
this organization launched and two years since Will passed away at the age of 21.

To celebrate The Scooty Fund’s One-Year Anniversary and remember Will’s passing two years ago, I am sharing my initial takeover and will be hosting another takeover on my own Instagram story on Wednesday, March 6 with the theme of #LifesLemons.  Tune in on Instagram: @adventure_creator

This is the short 3 minute video from biking through Big Sur in 2018

One, Two, Tree: Ingles Individual Campaign

One, Two, Tree is a corporate giving campaign led by English language provider Ingles Individual. Founded in Juarez, Chihuahua in 1985, the company seeks to empower students to achieve more in their professional lives through learning the English language.

After showing the video at the company-wide annual event, the CEO announced that for every three courses that are sold, Ingles Individual will plant a tree. By taking a leadership role in a new movement centered on improving the environment, Ingles Individual hopes to inspire other companies and organizations to give back.

It was a pleasure working with Overscore Design, an-up-and-coming Branding and Design firm to deliver a range of solutions including web design, packaging, logo, branding and the One, Two, Tree campaign video.